Wycombe Abbey a world-leading school in girls boarding education approached CUBE to create a recruitment video to engage prospective staff by focusing on the culture and environment of the school.
The goal
Our process
Working closely with the Wycombe Abbey HR and marketing team, we hosted a number of pre-interviews with staff at the school to build a solid direction for the interviews. We also conducted industry research, looking at content from Wycombe Abbey's competitors to create a narrative that would make the school's recruitment campaign stand out from the crowd.
The outcome
A completed video with optimised versions for sharing on the Wycombe Abbey website, careers page, and social media channels.